Fun – If it’s not fun, we do it differently, or we do something else entirely. If we love how we do things around here, people will love to drink here, shop here, and work here.
Understanding – The most vital infrastructure of a business is a strong system of communication. Seek to understand, then seek to be understood.
Creativity – We are inspired by solutions and innovations that are unique to us. Honeyschnapps? You bet. Beehive on the roof for honey? Why not. Use yeast collected off our bees for fermentation? We love it.
Kindness – Recognize every teammates’ strengths and unique vantage points, then dignify where they are what they have to bring. (In short, be nice and be generous.)
Straightforward – We stand for honest production and clear communication. What happens when we cut acetone out during distillation? No nasty headache. What happens when we leave passive-aggressive tones out of conflict-resolution? That’s right, no nasty headache.
